Social media decentralization: Feasible or not?

I was curious about everyone’s opinions on this.

I’ve seen the concept of a decentralized social media network (like Twitter, Facebook, or Instagram) frequently mentioned, but everyone just dismisses the idea by stating that no one would ever pay to publish on such a network, which is a fair criticism.

Imagine a social network that functions EXACTLY as it does right now, but with a different business structure.

Instead of paying Twitter and Facebook, advertisers instead pay the actual viewers of the advertising. I think there are examples like this like DESO, [Cortex]( or [Mastodon](

It doesn’t seem too absurd, does it?

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10 thoughts on “Social media decentralization: Feasible or not?”

  1. I don’t have much to contribute on this topic, just wanted to mention that AAVE is also working on a decentralized social media protocol called lens.

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  2. With how low transaction costs are getting, I don’t think it’s unfeasible. I think the quality of content would probably go up if it cost the equivalent of a couple cents of the underlying to post and it would probably help with bot spam and shill accounts

    It would make advertising and data mining unnecessary as business models

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  3. >Imagine a social network that functions EXACTLY as it does right now, but with a different business structure.

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    How about we just imagine no social networks? Has any real value come out of them?

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  4. Keep me pondering how you determine the best customers to advertise to. It will be appreciated if customers have autonomy … I do not know if I’m making sense at all

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  5. I think Social DeFi is evolving really nice with more attention coming into that aspect of decentralized social media. Sylo is one of the projects contributing to this with it’s decentralized messenger app.

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  6. What’s the censorship like? If I’m going to get banned or block for typing something controversial might as well do it for free

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